Given the nature of what we do, it’s no surprise that everyone at Dobies Healthcare Group has at least two personality traits in common: our penchants for creativity and our competitive spirits.
Both factored in during our fourth annual holiday scavenger hunt earlier this month, when we took half a day to “unleash our creative potential” – something we do at work every day, but this time we took it to the streets of Kansas City. Together with our associates at Group 3 Solutions, we ventured out in teams, each one armed with a camera, a charitable donation, and a healthy determination to have fun and finish first.
- Task 1: Find your creative voice. To prepare the final touches for our annual white elephant gift exchange, team members were asked to create holiday cards with “sappy sentiments” and original artwork. It’s always fun to see the range of directions we take with an assignment like this, especially when we’re given crayons and construction paper as our art tools. Nothing helps ring in holiday cheer quite like the festive decor of Hallmark, so we tapped the talents of our inner children at “CC@CC” – the Crayola Cafe at Crown Center.
- Task 2: Create a lifeline for those in need. At Dobies Healthcare Group, we believe it’s important to give back to the community all year long. But this time of year – when cold and loneliness have greater repercussions on the health and well-being of the less fortunate in our area – we like to create a special event for it. Teams were sent to Project Warmth KC headquarters and City Union Mission to drop off blankets and monetary donations. Although it may not provoke as many laughs, this is always our favorite part of the scavenger hunt.
- Task 3: Explore the creative vision of an architectural icon. While some of us admired “the old” at the Nelson-Atkins Museum of Art, others marveled at “the new” – the Kauffman Center for the Performing Arts. The latter recently changed our downtown skyline, and both buildings helped put Kansas City on Frommer’s Top 10 Destinations in 2012.
- Task 4: Join in a creative holiday toast. It’s fun to break away into teams at the start, but it’s even more fun to come back together as a group for the end. To show our support for local small business, we capped off the festivities with some “artful frozen cocktails” and Snow & Co. in the Kansas City Crossroads District.
As always when we’re having a blast, time flew by and soon the day was done. Funny…the same thing happens every day at the office, too – just goes to show how much we love what we do here at Dobies Healthcare Group.
To view pictures from our scavenger hunt and more, visit us on facebook. Happy Holidays!
Now that we’re a full month into 2010, I wonder how many people have given up their New Year’s resolution to get healthy and fit. After seeing a story on television about an incentive-based weight loss website, I was curious to learn if they had discovered a new way to help people stay on track. Turns out, Healthywage.com helps people make healthy choices – and the best part is they reward those who succeed!
After analyzing each participant’s health history, goals and preferences, Healthywage.com designs a personalized health program that includes weight loss goals, nutritional information and guidelines, and overall wellness goals. There is no cost to participate at the basic level, but those who want to enhance their motivation and super-size their reward can choose to invest $150 or $400. Those who reach their annual goal by following the proposed program and program rules receive up to $1,000 depending on their investment. How cool is that?
From a marketing perspective, the new website’s late January launch is perfectly timed to capture the attention of those who have lost interest in their weight-loss resolution. Sometimes, timing (and now, reward) is everything. What a great way to get healthy and fit!
In 2009, the potential negative consequences of text messaging became a dominant hot topic in tech news. From the dangers of texting while driving (or even walking!) to the serious implications facing teens who send explicit photos via cell phone, it might seem like this convenient method of communication has been causing more harm than good.
Thankfully, however, some have discovered ways to harness the positive power of the text message. For example, researchers in New York have discovered that sending medication reminders via text message to young liver transplant patients can improve the rate of adherence thus reducing the chance of organ rejection. Another study found that people were more likely to wear sunscreen if they received a daily text message reminding them to do so. And public health programs in California are using text messages to educate teens and young adults about STDs and sexual health. We’ve even recommended the use of texting to help our clients reach out to Gen Y moms-to-be.
As texting continues to grow in popularity (an estimated 4.1 BILLION text messages are sent/received EVERY DAY, double the number from 2008), I’m hopeful we’ll find more and more ways to use this simple, low-cost technology to encourage healthy habits.
May is finally here! No more cold and snowy weather. It’s time for fun in the sun with outdoor barbeques, weekends at the lake, gardening and a host of other outdoor activities.
But before you step outside, is your skin protected?
According to the American Cancer Society, skin cancer is by far the most commonly diagnosed cancer here in the U.S. But there are some guidelines you can follow to help reduce your risk.
So remember to take a few minutes each day to protect your skin and if you’ve never had a screening, get one on the calendar. I’ve got mine scheduled…do you?
A few years ago, I worked on an ad campaign that educated women about heart disease. During this process, I met some great women with incredible survival stories. It was an eye-opening experience for me, and it inspired me to become an advocate. Now, I tell everyone and anyone who will listen about heart disease in women because it’s very important to become proactive in your heart health rather than reactive.
The statistics of heart disease are staggering! Nearly twice as many women die from heart disease and stroke than from all forms of cancer combined, including breast cancer. Why? Because most women ignore the signs or don’t know what signs to look for. The symptoms of heart disease are very different for women than they are for men. Many women don’t have the crushing chest pain like you see in the movies. Instead, women may have nausea, back pain or even heartburn.
To learn more, visit www.hearthealth4women.org and pass it on!
KANSAS CITY, Mo. – Dobies Healthcare Group produced a television spot for the Saint Luke’s Muriel I. Kauffman Women’s Heart Center to raise awareness about women’s heart disease. The public service announcement won numerous awards:
- A Silver Aster award (TV/video Advertising: Specialty Care category),
- Three bronze Telly awards (local TV and local cable categories of Health and Wellness, Hospital over 200 beds and Not-for-Profit)
- A gold Healthcare Advertising award, sponsored by Healthcare Marketing Report (Television Advertising: Specialty Hospital category).