Dobies Presents Digital Marketing Strategies at MAHPRM

KANSAS CITY, Mo. (June 2009) -- This month, Carol Dobies and Darrin Widick were featured speakers at the Missouri Association for Healthcare Public Relations and Marketing (MAHPRM) Summer Forum. Their presentation, titled Beyond Impressions: Taking Search Marketing to the Next Level, overviewed current online activities in healthcare and detailed best practices for developing a digital marketing strategy.

"We wanted to show attendees what hospitals and consumers are doing online today," Dobies says, "and demonstrate how they can develop a digital marketing plan that not only creates impressions, but directs potential patients to take action."

To learn more about integrating search into your digital strategy, download the presentation here.

About Dobies Healthcare Group

The interactive specialists at Dobies Healthcare Group provide search engine optimization, online advertising, Web site design and social media advisory services to hospitals, associations and other health care clients throughout the United States.