Uniquely designed for healthcare marketers by healthcare marketers, our products provide meaningful insight to guide your marketing, advertising and brand positioning strategies.
ad atlas+ is a comprehensive analysis of local competitive marketing messages, ad spend data and creative samples from each Designated Market Area (DMA) that helps healthcare leaders and experts gain clarity on local advertising strategies. You have questions about smart advertising – ad atlas+ has answers.
maps+ leverages the power of information through market research, competitive studies and consumer insights to help healthcare leaders and marketers navigate the nuances of an ever-changing healthcare market. You want greater market share and brand equity – maps+ is your guide.
brand scout+ explores your company’s brand in depth, starting with consumer and stakeholder perceptions of your brand as well your competitors. By illuminating new opportunities for differentiation and guiding your team through a new brand strategy, brand scout+ plots the right course to a better, stronger brand position.
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In addition to our products, we invite you to explore our comprehensive suite of healthcare marketing services.
maps+, brand scout+ and ad atlas+ are trademarks of Dobies Healthcare Group.