Case Study: Le Bonheur Children's Medical Center: Noninvasive Cardiology Services

Client: Le Bonheur Children's Medical Center in Memphis

Task: Dobies Healthcare Group was asked by Le Bonheur Children's Medical Center in Memphis to increase the presence of their Noninvasive Cardiology Services in search engine page results. As the Mid South Region's only dedicated pediatric noninvasive cardiology lab providing unique services for kids' special needs, our interactive marketing team combined our expertise with Le Bonheur's strengths to strategically improve online positioning for this first-rate program area.

About the Client: Le Bonheur Children's Medical Center in Memphis is home to the region's only dedicated pediatric noninvasive cardiology lab. The noninvasive cardiology procedures they perform assist cardiologists in the diagnosis and treatment of congenital and acquired heart disease.

Noninvasive cardiology services, treatment and procedures that Le Bonheur's cardiology specialists provide include:

• Pediatric echocardiogram
• Fetal echocardiogram
• Pediatric transthoracic echocardiogram
• EKG
• Holter monitoring
• Child heart even recorder
• ECHO and stress testing
• Tilt table/syncope study
• Graded exercise test