About Thom Ludke

A proven and results-focused marketer of 20 years, Thom has helped a diverse set of businesses build strong brands and grow revenue through integrated marketing programs. As our VP of Client Services and an experienced leader in data-driven strategic planning and account management, he is highly engaged with his clients and committed to working collaboratively to achieve their business goals.

Entries by Thom Ludke

From Brand Challenger to Brand Leader

Three Strategies for Hospitals to Take the Lead Like any competitive environment, hospital markets include two key types of players: Brand Leaders – The most dominant or recognizable brand in the market typically enjoys the greatest market share. Also known as a market leader, a brand leader usually drives the largest profit margins, making this […]